Convert Mobile Visitors to Your Website into Valued Customers with Mobile Marketing Website
Most of the businesses out there that thought technology could disrupt their business operations are beginning to develop an urge to go towards mobile. Mobile is an exceptional marketing platform that can do wonders for a business. However, there are still some businesses that are not aware of the magic it can do. They do not know how to use it as a marketing tool for their businesses. This article will provide you with some valuable tips for using mobile platform as one of the best marketing tools for your business.
A Closer look at Mobile Marketing Stats
The most recent reports have indicated a progressive increase in the number of online shoppers who use their mobile phones or tablets to access the Internet. Taking a closer look at these mobile marketing stats reveal that 95% of people use their Smartphone to search for local goods and services. And about 70% of all mobile searches result in action within 1 hour, while 70% of all online searches result in action in one month.
Some Valuable Tips for Mobile Website Marketing:
- Many businesses are harnessing the power of mobile advertising and thereby utilizing mobile marketing platforms to send formal and relevant business messages to their customers. This is a good marketing strategy, however, they need to adopt the practice of asking for the client’s permission before sending these messages. There are certain customers who do not like to receive marketing messages on their mobile devices for various reasons which you as a business owner or marketer need to understand and respect. If you have your customers’ numbers and they have your number as well, then you must ask them if you could send them business related messages or not. This permission seeking process will definitely do a lot good to your business.
- Develop your objectives and prepare your strategies for mobile marketing. You can use your mobile marketing site as a tool for generating transactions easily. Your customers can purchase products directly from your mobile optimized device using their mobile smartphones. When you discover your main objective, try to find out the ways in which your mobile marketing device can help you out in implementing your ideas. You will definitely end up with some exceptional apps for your customers which will add real value to your business. Avoid fancy apps which do not add any value to your work.
- Also, you need to create a mobile website for your business. This helps you to convert mobile visitors to your website into valued customers, enabling you to take full advantage of the EXPLOSION in mobile traffic and grow Your Business at the same time. Different types of software are available on the Internet which can help you in creating an effective mobile website. It is important to make sure the mobile website has a link to the full desktop version of your website. Mobile websites work perfectly on Android phones, Blackberry phones, and iPhones, just to name a few.
- Create such applications that provide value, entertainment and information to your customers. Add such content that is helpful to the customers. They must be user friendly and must provide your customers with the most relevant information. The factor of entertainment must not be overlooked because it adds real value to your mobile application.
Many other tips are suggested by the web experts regarding mobile website development. However, the aforementioned tips can greatly assist you in making your business accessible through diverse mobile devices.